Published on
20/9/2024
20/9/2024

Prepare for Impact: BTV’s new programme for positive, meaningful impact

BTV is proud to announce the launch of BTV Impact: a strategy and programme that helps us play our part in solving some of the world’s toughest ESG challenges centered on Circularity, Climate, Nature and Communities.

BTV Impact
BTV

It’s part of our ambition to create world-class businesses, drive transformation and make a positive difference for people and the planet. 

While creating positive impact has always been part of our mission, we’ve now got a robust framework in place that enables us to drive our strategy forward in faster and more effective ways. 

It’s a multi-faceted approach.

1 - Delivering meaningful change through Impact Lab

Providing an opportunity to collaborate further with BAT, we’ve created a programme that will discover, invest in and nurture game-changing brands with the potential to deliver meaningful impact within ESG. This won’t just give us a competitive advantage when it comes to start-ups choosing to partner with us over other corporates, but will ensure we are doing the right thing for the future.

2 - Investing in people and planet

Aligned with our mission to build A Better Tomorrow™, we’ve developed an investment mandate we can be proud of: to back global founders and ambitious start-ups – whether in functional food, emerging technologies or solutions in sustainability, diversity and digital – looking to make a positive impact. It’s our commitment to help preserve a positive future.

3 - Measuring and improving performance

With the belief that ESG practices should go beyond just compliance, we will implement our own guardrails to measure our sustainability and societal impact, as well as that of our portfolio companies. This will also track them against rigorous D&I benchmarks and design impact plans to provide added-value and improve their performance in these key areas.

4 - Creating a diverse and inclusive culture

Diversity and inclusion are in our DNA with a culture that celebrates individuality 365 days a year, but we will be going one step further to ensure we ‘walk the walk’ as much as ‘talk the talk’, from the forward-thinking founders we invest in, to the open-minded colleagues we collaborate with.

5 - Coming together over community

We believe we’re stronger together, which is why we’ll continue to foster a like-minded community we can collaborate with in creating a positive future, whether in the form of events, content or sponsorship.

“BTV Impact will harness the power of the global start-up community and focus on investments that drive transformation and innovation across our four pillars – Circularity, Climate, Nature and Communities – all of which will accelerate our sustainability strategy.”

Lukasz Garbowski, Investment Director

Discover more about BTV Impact here.

Written by
Joshua Galpin
Impact Investment Manager
Past Team Member
Written by
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